
Marijuana Website Design Profitability Analysis
Whether you’re a marijuana dispensary, a cultivator, a hemp farm specializing in CBD oil, or any other ancillary business in the cannabis industry, you absolutely need an engaging and lucrative marijuana website design.
A beautifully designed website is one thing, but what about a search engine optimization (SEO) strategy to get found online and a conversion rate optimization (CRO) strategy to convert site visitors into paid returning customers?
Many websites drive monthly traffic from search engines and social media platforms but is this the right traffic?
Our SEO Audit and UX Analytics service takes a deep dive into your website data using Google Analytics and use customized heatmaps to record user behaviour on your website or on specific pages.
SEO Audit For Marijuana Website Designs
Our SEO Audit and Website Profitability Analysis includes a comprehensive 27-point checklist.
We deliver a detailed report on all 27-points, as well as an overall website SEO score, and actionable recommendations to improve your website’s search rankings, conversion rate, and profitability.
SEO or CRO? What’s The Difference?
If 2.5%-5% of your site visitors are converting, i.e. making purchases, or “soft” conversions like signing up for your newsletter or contacting you for more information about your products or services, then you’re in good shape.
However, if your site visitors are not converting, it could be due to the user’s experience (UX) on your website or landing page. Our conversion rate optimization program for dispensaries can help identify any issues with UX and CRO.
Or maybe you’re not driving enough of the right traffic to your website from organic search. In this case, UX may not even be an issue. Instead, your issue could be lack of a comprehensive SEO and keyword strategy on your website.
The best way to improve the ROI and monthly revenues from your dispensary or ancillary business website is to understand exactly how your customers use your website and identify any “friction” preventing them from purchasing your marijuana and CBD products.
Benefits of SEO Audit & UX Analytics For CBD &
Marijuana Websites
Our heatmaps can be used to show where users have clicked on a page, how far they have scrolled down a page, or used to display the results of eye-tracking tests. This can be super valuable information if you’re looking for a new marijuana website design or looking to improve the search engine rankings and online sales from your current marijuana website design.
Our process starts with access to your website CMS and Google Analytics account. We begin by analyzing your website’s data and installing a customized heatmap to begin tracking user activity or inactivity. We need a minimum of 30-days to capture data from the heatmaps.
If you’re concerned about your marijuana website design or your dispensary’s SEO strategy, our marijuana website SEO Audit and CRO Analysis will identify the exact issues with your website’s search rankings and overall profitability.
Please reach out using the form below or contact us here.